Shopware Blog: Practical Guides for Merchants & Developers
From Shopware to PHP: your resource for successful e-commerce.
Blog
Shopware 6.7.11 Developer Check: Twig UX Components, Vite Dev Server and a Better Storefront Architecture
The new storefront component system based on Twig UX Components, the Vite dev server and CSS custom properties noticeably change theme and plugin development.
Read more...Shopware After Community Day 2026: What Merchants Should Actually Take Away from AI, B2B and Agentic Commerce
My technical assessment of Shopware Community Day 2026: Nexus, Copilot, Payments and Experience Studio - between vision and what actually reaches your store today.
Read more...Shopware Development 2026: What Works in Real Projects - and What Only Sounds Good in Theory
Local environment, build, deployment: what a maintainable Shopware development setup looks like in 2026 and which habits cost projects the most money.
Read more...Optimizing Shopware Product Data: Why Google Merchant Center, AI Search and Product Feeds Belong Together
Product data quality in 2026 is no longer a housekeeping topic but infrastructure: a clean catalog serves Google Shopping, AI feeds and your own search simultaneously.
Read more...Agentic Commerce in Shopware: Why the New AI Product Feed Is More Than Another Sales Channel
The new Agentic Commerce sales channel in Shopware 6.7.10.0 makes products available to AI platforms like ChatGPT. The real task, however, is your product data.
Read more...Shopware 6.7.9 Overview: Withdrawal Button, Product Bundles and Copilot Chat History - What Actually Matters
The April release 6.7.9.0 in a relevance check: mandatory withdrawal button, useful bundles, JSON-LD behind a feature flag - and what is just future talk.
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